Carlson needed a mobile application that made booking stays easy, integrated their loyalty program, and offered direct access to over 1,000 of their unique hotels, in some of the most interesting places in the world.
Under the name Club Carlson, travelers gained instant access to everything they need to book a stay, and manage their points, we took it a step further and helped them feel like a local by using Google Maps, to deliver real-time, relevant information from top restaurants to must see landmarks.
Club Carlson launched in 2011, and has become one, if not their most successful digital experience to date. Customers are making the most of the personalization, and easier access to points—which surely encourages travel more often.
